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Content Runs

How to plan a video series with Content Runs

Plan a small video series, review each direction before writing, and keep the resulting scripts together with Scripts Content Runs.

By Scripts team5 min read
In this guide

1. Choose a topic that needs more than one video

A Content Run is a group of scripts developed from one request. Use it when you have several useful points around the same topic, rather than trying to fit everything into one video.

For example, filming at home could become separate videos about light, sound, framing, and preparing the words. Each video should still help someone do or understand one thing. A series does not need a cliffhanger or a story spread across every part.

Content Runs is available with Pro, including an active Pro trial. The first free script is for a single video. Start with two to five videos; a larger request is capped at five for one run.

2. Ask for the series on Home

Use the same creation widget you use for a single script. State how many videos you want, the shared topic, the audience, and any points each video should cover. Select a Space first if the series should use its audience and voice settings.

Supply the facts or experiences you want included. Asking for a series does not give Scripts personal experiences to draw from. For instructional content, say what to explain and ask it not to invent a personal story.

Send the request and answer any clarification questions. Scripts prepares a content plan for you to review before it starts writing the scripts.

A series request you can adapt

Plan four 45-second talking-head videos for beginners filming at home. One video each on facing a window, recording a sound test, putting the camera at eye level, and rehearsing the opening. Each video should explain one practical action. Friendly and direct. Keep it instructional; do not invent personal experiences or results.

3. Check every direction in the plan

Swipe or scroll through the cards in Your content plan. Each card has a direction, an Opening thought, and a Viewer payoff. Read all of them before approving; the first card alone cannot tell you whether the series repeats itself.

The opening thought is what the video will say. The viewer payoff is what someone should understand or be able to do afterward. If two cards make the same point, edit one so it contributes something different.

You can edit the run title and the wording on each card directly. The refresh button finds another direction; there are three direction swaps across the whole plan, not three per video. After those are used, the wording remains editable.

Remove a direction with the bin button if you do not want it. A run needs at least two scripts. On web, Edit request takes you back to revise the brief if the whole plan needs a different direction.

An editable Content Run direction with Opening thought and Viewer payoff fields, refresh and remove controls, and Write all 5.
Check the opening thought and viewer payoff for every video. You can edit the wording before writing starts. Select the image to enlarge.

4. Approve the plan and find the scripts

Choose Write all followed by the number of videos when the plan is ready. Scripts starts writing the group and opens it in the Scripts library. The cards in the plan are directions; this is the step that turns them into full drafts.

Use the Runs filter in Scripts to find the group again. Expand a run to see its individual scripts and their progress. Open a ready script to read and refine it just as you would a script created on its own.

If one script needs attention, use Retry for that item instead of creating the whole run again. If you stop a run that is still writing, scripts that have not started are stopped; drafts already written remain in your library.

Scripts library with an expanded Content Run containing five scripts marked Ready to rehearse and individual completion controls.
A run keeps its scripts together. Ready to rehearse means a draft is available; completed is a separate mark you control. Select the image to enlarge.

5. Work through the drafts one at a time

Read each draft and check its facts before recording. A useful plan does not remove the need to review the finished wording. Refine long openings, replace phrases you would not say, and make sure each video stands on its own.

Rehearse a script in Reading Mode, then use Capture when you are ready to film. Mark the script completed in the library when it is done for your workflow. The completion count is not a count of drafts generated or videos automatically published.

Content Runs helps you plan and write several videos together. It does not post them or schedule publishing. Keep using your preferred tools for editing and publishing the clean clips.